Sustainable Event Planning: Learning from Minnesota’s Sports Industry

Sustainable Event Planning: Learning from Minnesota’s Sports Industry


420 SE 23rd Ave. Minneapolis, MN 55455

Join us to explore sustainability leadership and initiatives inside Minnesota’s sports industry. Learning from a sports context, attendees will share best practices of sustainable event planning, facilities management, and community engagement.

From 1:00 pm until 4:00 pm

At TCF Bank Stadium - Indoor Club Room

420 SE 23rd Ave. Minneapolis, MN 55455

Sustainable Event Planning: Learning from Minnesota's Sports Industry

About the topic

While event planning isn’t “one size fits all,” many of the sustainability lessons learned from Minnesota’s sports industry apply to every type of event or venue in our region. Minnesota is home to leading sports franchises, facilities, and major events that prioritize sustainability, like U.S. Bank Stadium and the St. Paul Saints. From waste and recycling to attendee engagement, these sporting events are becoming greener, and there are things we can all learn from their efforts.

One thing is clear from our leadership so far: partnership at all levels of event planning is becoming more and more essential for pushing our region further. No one entity can create a sustainable event alone, and collaborative efforts between teams, facilities, vendors, public entities, and event attendees is a shared responsibility— and one that can be difficult to navigate. Join us for an important discussion on the infrastructure, planning, and people that go into a sustainable event.


  • Lisa Beck, Director of Asset Management, Minneapolis Parks and Recreation Board
  • Jeff Seifriz, Assistant Athletic Director, University of Minnesota
  • Bradley Vogel, Sustainability Coordinator, U.S. Bank Stadium
  • Tom Whaley, Executive Vice President, St. Paul Saints